One of the most common misconceptions I come up across when talking to people about blogging is the amount of time it involves. As so many people blog as a hobby, it’s often assumed that blogging is neither difficult nor time-consuming.
The reality is, if you want to make an income from blogging, you need to put in a lot of time and effort. And it’s not as simple as writing a few paragraphs.
When I started blogging, I had a feeling of drowning in a world of fast paced information. It’s difficult to keep up with PRs, news sources and readers, particularly when your blog starts to see some success. Throw social media into the mix and you’ve got a lot to stay on top of.
So, how can you stay organised as a blogger? Here are five tips to get your started.
Create a spreadsheet
I write for a number of blogs, which means I’m often holding many conversations with PRs about content. I’ve created a spreadsheet with a different tab for each blog, planning when each post is scheduled; who a PR contact is if a sample is included and if there’s an embargo on the content. While I might not stick to the schedule 100% of the time, it definitely helps me organise my time and resources better.
Invest in a smartphone
I’m an iPhone addict, as it allows me to blog on the go, take pictures, interact on social media and even check my blog statistics. I’m genuinely surprised when I see a blogger working from a phone that barely allows internet access. Blogging wins over traditional news forums because bloggers can report something as it happens, so you need to have something you can record any information on quickly and easily.
Get acquainted with add ons and productivity tools
There’s a huge variety of add ons and extensions on Firefox and Chrome to help increase your productivity and organisation. Here are a three of my favourites:
Pixlr: Pixlr lets you grab images or screen grabs, edit them within a new tab and save them to your desktop or an online cloud. Handy if you hate the process of download, upload to an image editor, edit, save, upload to your post.
Scribefire: Scribefire lets me create blog posts for a variety of blogs in one place. Easy to format, quick to publish and great for those times
Zemanta: Zemanta is the digital assistant for your blogging. As you type, it will grab images, links, tags and related articles that you can add to your blog post with one click. Brilliant if you hate sourcing content to compliment your blog.
(If you sign up to my free newsletter, you can get my free eBook filled with web tools, add ons and extensions)
Control your social media and email activities.
I’m very much pro-social media for businesses and bloggers, but it can get in the way too. How often do you find yourself popping over to Twitter or your email, only to find yourself still there 30 minutes later?
We all do it, but there are way to avoid it. Firstly, you might need a reality check on how much time you spend on various sites. There’s a great article over on Mashable rounding up the best Firefox addons that monitor time online, which both track how much time you spend on Twitter and Facebook, and limit them.
Secondly, it might be worth looking at options like Threadsy, that pulls your social media accounts and emails into one place so you can quickly check them both at once.
Thirdly, and this will require some will power if you use it all the time, you might want to set some rules about checking your accounts. For instance, try limiting it to once an hour, or only in the morning, lunchtime and evening.
Accept that you can’t cover everything
It’s easy to stress yourself out if you’ve missed the boat on a particularly hot topic, but you can’t cover everything all the time. Sometimes it’s better to cover the more niche topics, as you’re less likely to have competition in the search rankings for them.
How do you stay organised as a blogger?
Emma Cossey is a blogger and social media journalist from Reading. You can find her tweeting about freelancing, fashion, beauty and blogging over on emma_cossey. You can also email her on emma.cossey@gmail.com for content creation and social media management work.
Incoming search terms for the article:
- How to be organised (2)
- blog post organization spreadsheet (1)
- Emma Cossey email (1)
- how to be organised when bloging (1)
- marketing organised (1)



