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Plain Text vs. HTML Emails

April 7, 2011 By 2 Comments

Aweber

A big part of an internet marketer’s income will likely be coming in from his email list of subscribers. First you offer something of value to your readers, and since we generally offer something that is related to the topic of our blog we can be assured of having a highly targeted audience to offer it to.

Once we’ve convinced the visitor of the value of the offer and they’ve subscribed we start the process of building the relationship which usually involves providing them with valuable content that helps further their business while also offering them an easy place to access programs, services, and products that they might be interested in. We then earn a commission on the affiliate nature of those offers.

Some marketers spend the time to send you nothing but offers, and generally experience a very low open rate, and an even lower click through rate. People are funny about being marketed too, if there is no value, and then they don’t tend to stick around long. It’s generally more lucrative to spend the time providing value while suggest selling around the edges so to speak.

If you write an email outlining how the reader can take advantage of Godaddy’s $.99 cent domains all year long, then having an affiliate link to Godaddy is likely going to result in a much higher conversion than if all you do is send the link out asking them to go visit them.

There are two formats you can choose when sending out emails to subscribers, the plain text version which for some is touted as being more “user friendly” and appears to come from a friend vs. a company or marketer. The other is the HTML version which is much more attractive and visually appealing but also appears more “corporate” to the recipient. There are pros and cons for both.

Plain Text Emails:

Pros

-          You know exactly how it’s going to appear to the recipient

-          Looks more like a “personal message

-          Easy to do, and takes no time at all

-          Faster load times (mobile devices or slow internet connections)

Cons

-          Very boring looking

-          Are touted as being more personable, but let’s face it, all marketers’ structure the email in such a way as to be easily spotted and discarded if that is the recipient’s intention.

-          Can’t hyperlink words

-          Can’t use colors or graphics

-          Difficult to use columns or to break up text

HTML Emails:

Pros

-          Visually attractive designs

-          Can be made to match or “brand” with your website

-          Allows you to track statistics like Open and CTR which can be valuable information

-          Easy to break up text and other information using headers, images, columns, etc.

Cons

-          May appear inconsistent across different email clients

-          Slower load time for mobile or slow connections

-          Images may be blocked by email provider

There are valid arguments for both sides and ultimately the final decision will rest with the individual and his subscribers. I’d suggest you try both and see how the results differ, and perhaps asking your subscribers after the test period would provide you with some valuable information on the subject. You may end up going with one or the other, or you may choose a combination of both.

Send Your First Email Newsletter Today – AWeber Communications

 

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Filed Under: Internet Marketing Tagged With: aweber, emails, html emails, list, list building, plain text, subscribers

Elite Internet Marketing Forum

March 19, 2011 By 4 Comments

Internet Marketing Community and Forum

As many of you know I’m currently in the process of integrating an internet marketing community into the website in order to offer you all a place to go where you can build relationships, offer advice, ask questions and so much more that will help you with your marketing goals.

There are both a free section that contains the main internet marketing forum as well as the lounge where you can hang out and discuss just about anything that strikes your fancy, as well as the Elite Membership sections where the more serious marketers gather to discuss some of the more advanced topics, as well as discuss joint venture possibilities etc.

I’ve made the paid section affordable to all at $6.00 per month, or $49.00 per year, however I realize that many of you starting off in the make money online industry may be doing so out of the need to try and earn more money and as such maybe can’t afford even that amount. So rather than leave anyone behind, I’ve structured a way that you can get your membership for zero. To learn more, read the section at the bottom of this page!

Some reasons why you should join an online internet marketing community:

-          Relationships – Forums are a great way to meet other marketers, and small business owners who are interested in many of the very same topics as you are interested in. Each one of us also bringing a different set of skills and knowledge to the discussion. I can’t tell you how many times I’ve had a question that I was unable to find the answer to online, only to have another member who happened to be an expert in that exact field come up with the answer for me. Over time these relationships will benefit everyone, because you’ll develop a trust that is so important when developing both personal and business relationships with.

-          Personal and Professional Branding – Participating in an online community like this one allows you to showcase your skills and offers you a place to represent your brand. By placing a link, or banner to your website in your signature at the bottom of each of your posts you’ll also experience a great form of free advertising and traffic generation as well as numerous back links pointing to your website.

-          Education – I have met some of the most talented individuals who are not only capable, but generous with their time and knowledge and willing to share that knowledge in order to help out both new comers, and advanced internet marketers alike.  I have found that when two people belong to the same community there is almost a sense of brotherhood (or sisterhood) and as such a desire for each other to succeed rather than a competitiveness that is found most other places online and off.

-          A chance to showcase your skills and help others – While there will be times when you go in search of answers there will be just as many times that you are in a position to help the other members with something you happen to be knowledgeable about. Also if you happen to be a social media guru, and are always offering insight into those topics, chances are if you have a related website people will be extremely likely to click through and see what you have to offer over there.

-          Find reputable Services and Freelancers for sale – Since a members reputation can be discerned through a few things like reputation, ITrader, length of membership and feedback from other members, you are often much more secure when doing business online with these members. One of the things I hate most about online transactions is doing business with people I don’t know at all; this eliminates that to some degree.

These are just a few reasons it is beneficial to join an online forum, or community and there are so many others that I’m sure you’ll come to see once you join and start interacting regularly.

Some topics currently being discussed inside:

-          Main Internet Marketing Forum for general discussions

-          Lounge (for kicking back and relaxing to discuss anything at all)

-          Tutorials (basic and advanced)

-          Article Marketing

-          Copywriting

-          Search Engine Optimization

-          Link Building
White Hat SEO

-          Black Hat SEO

-          Email Marketing and List Building

-          Product Creation

-          Joint Ventures and Ad Swaps

-          AdSense and PPC

-          CPA (Cost per action)

-          CPS (Cost per sale)

-          Webmaster forum

-          Website discussion forum

-          Programming

-          Site reviews

-          Coaching forums

-          Product reviews

-          Services for sale (free for members)

-          Hire a freelancer

-          Buy Sell Trade

-          An online auction

-          Member downloads (please share responsibly)

-          Freebies

As you can see if you are an internet marketer, or blogger then there is definitely going to be tons of information for you and tons of opportunity for you to grow your business as well.

I’ve tried to make the forum accessible to absolutely everyone, and that includes individuals who are still striving to earn a living online. I have implemented a system where you can earn credits within the forum by simply making the same posts you’d normally make anyway, as well as referring new members which will in turn benefit everyone. Here is how the credit system works. Keep in mind the system is new and as such evolving, and I’m going to be adding more rewards as well as allowing members to offer their own as well in exchange for credits.

Earning Credits:
- Making posts. (100 word minimum)     = 1 credit
- Referring new members                            = 1 credit
- Listing the person who referred you    = 1 credit
- Donations to each other                            = Up to the individual
- Gifts from admins and mods                    = up to the individual
- More coming

Spending Credits:
- 1 Month Membership                                   = 20 credits (or 20 posts)
- 1 Year membership                                      = 200 credits
- Banner advertising                                       = $1.00 = 3 credits (See advertising page for rates)
- Training courses                                             = $1.00 = 3 credits (If course is $47.00 then 141 credits)
- E-Books                                                             As above
- More coming soon!

So how do I get started?

1.       Visit www.plrinternetmarketing.com/forum/register.php or use the members tab at the top of this page and register today for free!

2.       Read the faqs and rules to get an understanding of what’s ok, and what isn’t.

3.       Fill in your profile information, and add a signature advertising your blog or website.

4.       Introduce yourself in the introductions forum.

5.       Start contributing to the conversations taking place or start your own.

6.       Make strategic alliances as well as some great online friends.

7.       Learn as much as you can, and also share your knowledge.

8.       Decide on the free membership or paid, or to trade credits for a membership simply msg one of the moderators or admins.

9.       Once you’ve become an Elite Member start taking advantage of the “extra” benefits that comes with it.

10.   Add a banner, or if you offer a service, list it along with your prices so other members can take advantage of it.

There are currently over 500 members and it is my goal to drive that number to approximately 20,000 internet marketers, I’d like to welcome each one of you inside, and would be thrilled if you took the time to say hello! I wish you all the success in the world with your business and website, and I hope we can both learn from each other and come to be great friends!
See you inside!!!

 

Ps. I’m Dadelius inside!

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Filed Under: Internet Marketing Tagged With: ad swaps, advertise, affiliate marketing, article marketing, blogger, Business, buy sell trade, coaching, community, cpa, CPS, email marketing, free membership, hire a freelancer, internet marketing, internet marketing forum, join, joint ventures, knowledge, list building, membership, ppc, product creation, sell your services, tutorials, webmaster

Members Area Integration

March 12, 2011 By Leave a Comment

members area

Someone recently asked me what my business model was, and I told him, “I’d like to be a successful well known internet marketer who makes a good living while helping others do the same thing.” Now a big part of how I help people is by providing articles that keep them informed, and motivated, as well as up to date on the different methods of internet marketing that I’m using or reading about.

Since this is what I do full time, I have a fair bit of knowledge to share, and since I’m researching these different topics I might as well take the extra time to type it up and pass it along. You never know what piece of information might contribute to someone else’s success!

I knew in the beginning that I’d like an area where internet marketers, social media enthusiasts, affiliate marketers, and all the other likeminded individuals I run into on a daily basis could go, and share ideas, or just do some research. There are online forums, but they can be a bit overwhelming at times, and if you don’t know your way around they can seem a bit “cliquey” and hard for newbies and experts alike to share some “virtual space” and hopefully some great ideas.

I’m currently in the process of building a members section, where you can register, upload your favourite profile picture, tell us as little or as much about yourself as you feel comfortable with and interact with entrepreneurs just like yourself. Building a business is never done alone.

Some of the topics covered will be:

-          Internet marketing

-          Affiliate Marketing

-          Copywriting

-          Article Marketing

-          CPA (Cost per Action)

-          CPS (Cost per Sale)

-          SEO

-          Link Building

-          Web Design

-          Programming

-          Site Reviews

-          Graphic Design

-          Product Creation

-          Joint Ventures

-          List Building

-          Email Marketing

-          Tutorials

-          Member Downloads

-          Buy Sell Trade Section

-          Hire a Freelancer Section

-          Lounge

To access the member’s area, simply click the “members” tab in the navigation bar at the top of our page, to return to the website click the “website” tab and you’ll be brought back. Eventually the navigation system will be fully integrated (as soon as we can get WordPress and Vbulletin to play nicely together).  We will be adding and tweaking the features over the coming months, and adding content to the various forums.

The construction process will likely last a week or two barring no unforeseen coding disasters, so I’d ask that you please bear with me while I make the changes. I will try and make them as seamless as possible, and will be doing most of the work between midnight and six so as to not interrupt everyone. Please let me know if there is a feature you’d like to see added, or if there is something broken you don’t think I’ve noticed yet so I can get it fixed up right away.

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Filed Under: Blogging Tagged With: affiliate marketing, article marketing, copywriting, cpa, CPS, email marketing, graphic design, internet marketing forum, joint ventures, list building, members, members only, membership, seo, site reviews

10 Things to Help YOU succeed in Business

February 14, 2011 By 7 Comments

Ten things to help you succeed in business

Launching an online business is exciting, and filled with hope, and opportunities, but it does also have a certain amount of unique challenges that go along with it. Here are some things I feel will benefit you and your online business, and come from my personal experience in internet marketing.

1.       Quality content vs. going for simple quantity. Too many people are publishing volume articles of low quality in the hopes that if they saturate the internet with it, they’ll end up with more sales and leads. This can be a great thing for you, because by spending the time to produce high quality pieces both for blog posts, and in the internet marketing products you create you will stand out from the masses who are focusing on just getting something out regardless of what it is.

2.       ABC Always be creating content (Thank you Darren Monroe for one of many great tips!) It’s important to be devoting time each and every day toward furthering your online business, and part of that is the production of content, both free in the form of articles, training video’s, guest posts, etc. as well as in content that you can put towards products you intend to sell, after all if you don’t have anything for sale, then even if you do get thousands of visitors a day, you’ll never truly reach your income potential, and be left wondering just what happened.

3.       Building your network is something you should always be working on, respond to your comments personally, spend some time retweeting those in your Twitter circle, answer the questions that are posed to you in emails. By working on your network of contacts in a personal manner, you’ll be building valuable relationships that will go a long way toward building your business at the same time.

4.       I talk a lot about the importance of setting goals, and making a plan to reach those goals. After all if you don’t know where you are heading, or just how you intend to get there, your chances of ever arriving, are extremely limited to say the least. Make sure you set goals regularly, have a daily “to do” list, also make sure you have monthly, 3 month, 6 month, and 12 month goals, and that they all line up with each other. For example if you’d like to have 10,000 RSS subscribers at the end of the year, make sure you have a plan in place, and are working toward it with your shorter term goals.

5.       Don’t be an island. What I mean by that is don’t try and go it alone, there are so many talented individuals who have already been where you are now, and even more that are heading to the same place you are. Network with them, and share ideas with them, we can all learn from each other, and I guarantee you we have a much greater knowledge collectively than we do individually. Reach out and introduce yourself to types of people, those you can help, and those who can help you.  Don’t be discouraged that not everyone wants to connect, some individuals won’t want your help, and others are only in it for themselves.

6.       Always be educating yourself on the different aspects that are relevant to your online business. There are so many different areas to work on that it is a lifelong process, and if you develop the habit of learning, reading, watching training video’s, etc. on these areas, you’ll find yourself becoming a much better internet marketer because of it. Here are just a handful of areas you could be focusing your online education on:

-          Marketing

-          Internet Marketing

-          Affiliate Marketing

-          Search Engine Optimization

-          Traffic generation techniques

-          Keyword research

-          Analytics

-          Social Media Strategies

-          Writing

-          Copywriting

-          Web design

-          Graphic design

-          List building

-          Relationship building

-          Sales funnels

-          Outsourcing

-          Consulting

There are probably hundreds more that could be added to this list quite easily, but you get the picture. Developing your online education should be something you focus on early, and continue doing for life, it isn’t something you can just blitz through in 12 weeks, and be done with. Our business is constantly changing and evolving, in order to stay on top, we need to evolve with it.

7.       Just like education should be started from the very beginning, and continue throughout your online career, so should your list building efforts. Time and time again, you’ve heard “The money is in the list” yet so many of you haven’t started a list building campaign, and when I ask you about it, the answer is generally that you don’t want to commit to the $20 a month fee that comes with an email solution such as Aweber. Leaving hundreds or thousands of dollars on the table because you aren’t willing to invest the price of a few drinks each month is not a reason, but an excuse. Start building your list now. Here is a coupon so you can get your first month for just a dollar, take advantage of it.

8.       Track your results. You should always be tracking and testing the different campaigns you have running to see where the results are stemming from. If you are driving traffic to an offer from 12 different sources, but 2 or 3 are resulting in 80% of the traffic you should be focusing your time and energy on those few areas. By logging the results you are experiencing from different aspects of your business, you will also have a handy reference guide next time you decide to launch a product, need to set up a new SEO campaign, or perhaps use some similar type keywords that you’ve used in the past.

9.       Focus! This might sound like a lesser important piece of this list, but it is actually one of the most important ones. There is something that is quite real in our line of work, and it is called “information overload”, and it can not only get in your way, but block it entirely if you aren’t careful. Spend the time researching the areas that you feel are important to your business, and then work those aspects until you’ve succeeded with them. Too many people in internet marketing bounce from one idea to the next looking for that get rich quick method that will provide them with an easy living with next to no work involved. Rather than waste your time, listen to my advice, and spend the time doing the work now so that you can enjoy the benefits of a business that is well built and providing you and your family with an income.

10.   Last but not least, don’t give up, don’t ever give up! If something isn’t working, reevaluate, reeducate, and figure out why. Maybe ask someone who has already been there before you for some advice, then choose to listen to it, or seek out more advice, but don’t give up. This business is no harder, nor easier than any other business out there. It is possible as you can see by all the people who have already succeed before you. If they can do it, so can you. Failure is not an option!

If internet marketing is something you are truly passionate about, then the only thing standing between you and success are time, commitment, education, and application. If you believe that you can, then you will, it’s only a matter of time! See you there!

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Filed Under: Internet Marketing Tagged With: affiliate marketing, Blogging, content, internet marketing, list building, online business, relationship building, seo, succeed in business

7 Habits of Highly Effective Bloggers

January 31, 2011 By 7 Comments

7 habits of highly effective bloggers

Becoming a blogging success isn’t something that happens overnight, and while it might seem to an outsider to come easily to them, nothing could be further from the truth. Blogging is usually brought on by an individual being passionate about a certain topic and needing an outlet to share that passion with those around him.

If you’ve ever met a passionate blogger at a party, or convention you know just what I’m talking about. He knows his subscriber numbers off by heart, and can tell you with amazing accuracy just how many people will subscribe to his newsletter today while he is away. He most likely knows how many followers he has on Twitter, and is quite proud of the fact that his Facebook Fan page has just hit the 10,000 mark. He just can’t shut up about this community that he has built with his own mind, so to speak.

It’s this passion and thirst for knowledge they have for their chosen profession that makes them successful, and the work that has gone into their blogs over the last few years would most likely amaze and astound you. They might make it look easy, but it wasn’t. There were many marathon sessions of typing, and coding, tweaking, and customizing to bring about what you see there today.

There are some habits that successful bloggers share, and perhaps if you too adopt some of those habits, you can experience both the personal satisfaction, and the financial reward that comes with owning and running a highly successful blog.

Habit #1

They realize the importance of choosing a topic with which to write about, and they stick to it, rarely wandering away from what it is they are passionate about. Due to the fact that they need to know absolutely everything there is to know about their chosen topic, they spend countless hours researching different topics, and embarking on long fact finding missions that ultimately benefit their readers even more than themselves, because in the end, that is who he’s  writing for.

Habit #2

They decided early on in their blogging career, just how often they would post, and they have stuck with that posting frequency, day in and day out, year after year. Some posted once a week, while others posted twice per day religiously, It didn’t matter to them that in the beginning there were only a handful of people reading the information they were sharing. They understood that one day, the readers would come.

Habit #3

They have mastered the art of setting goals and following through with them. Most have lists of improvements, potential blog topics, even partial articles that they have written but have yet to complete. Entire hard drives have been filled with training courses and eBooks that will help them to achieve the goals they have set for themselves. Each day, they take steps toward those goals, and every once in a while, they quietly pass one by, and simply mark it off, and replace it with something new. 10,000 fans get scratched out, and 20,000 will now go up in its place.

Habit #4

They have learnt the importance of networking, and actively participate in discussions, forums, and social media sites like Twitter, Facebook, and LinkedIn, sharing ideas and concepts with likeminded individuals. Building a social network is part of their business model, and they work hard on it, growing it over time into something impressive and far reaching. It isn’t unusual to see these people with twenty, fifty, or even one hundred thousand contacts in their social media circle.

Habit #5

They are nothing if not disciplined; they wake early and often retire late, despite the fact that many of them no longer punch a clock. A strong work ethic is evident in their writings, and even the design of their websites. Most bloggers are continually striving to improve what many would think of as already perfect. It is this discipline that keeps them moving forward, and ever upward.

Habit #6

They are builders. Over the years they have devoted numerous hours toward the building of assets in the form of blog posts on their website, video’s and training programs, EBooks, back links, and guest posts. The list could go on and on. Building these assets on a consistent basis is what has brought them to whatever level of success they are at. Many continue to build, long after they have reached the top.


Habit #7

They are teachers, always sharing the wealth of knowledge that they have gleaned over the years, though both research and application of the many different methods they have employed over the course of time. Many of the top bloggers are continuing to be sought after to speak at events and conferences as experts in areas that run parallel to blogging. List building, Search Engine Optimization, internet marketing, affiliate marketing, relationship building are just some of the aspects they have grown and developed into fine honed skills that are now an integral part of their businesses.

When you get into blogging it becomes a lifestyle choice, like working out, or eating healthy. It isn’t something that you go into thinking “I’m going to try this for a month or two, and see if I like it”, instead it is something you go into because of a need to express, and a need to explore the ideas that are within you, as well as those that you have yet to learn.

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Filed Under: Blogging Tagged With: 7 habits, blog, Blogging, consistency, ebook, effective bloggers, Facebook, goals, list building, social media, success, topic, twitter, videos, writing

Building Your Sales Funnel

January 27, 2011 By 7 Comments

Probably the biggest earner on your blog or website will end up being your sales funnel, and that’s why it’s important to start building it right from the beginning. Later on you will find that it needs to be tweaked here and there, as well as monitored in order to ensure that it’s performing to the best of its ability.

So, what is a sales funnel? Simply put it’s a funnel where you put all your leads into, and it spits out all the paying clients out the other side. Ok, that might be a slightly simplistic explanation so I’ll go into it a little further.

A sales funnel starts with your blog, or website and the visitors who arrive there through the different methods you employ to drive traffic, whether it be Social Media, SEO and the resulting search engine traffic, or perhaps you keep them coming back with the killer content that you keep writing. Regardless it’s important that you have a way of reaching out and communicating with those visitors and you achieve this by capturing their email addresses when they visit.

People ask all the time when they should start building their list and the answer is a resounding NOW!!!

If you aren’t already building your list, you’re losing money. Stop losing money, head over to Aweber now, and sign up for an account, it’s only $1 for the first month, and $19.00 after that until your list starts to grow. Don’t worry that it gets more expensive after your list gets bigger, because as it gets bigger so will the income stream coming in from that list.

You need to offer people a reason to sign up with you, and allow you permission to contact those regarding updates, promotions, or offers that you feel would be a good fit for them. Typically blog owners will invest some time in writing and EBook, or having one outsourced for them. Another popular offer is a free course that they can then set up to drip feed out to each subscriber, perhaps a 7 day course on increasing traffic to your blog by 60%. Whatever it is, make sure it’s somewhat unique and holds some value. You don’t want to start your relationship off with these people by sending them junk.

After the person signs up for your offer, they have effectively entered your sales funnel, now it’s time to convert those leads into customers, after all they signed up for your free EBook, or ECourse, perhaps a more comprehensive traffic program would benefit them?

Since it is so important for you to grow that list, it’s important that you employ multiple ways of converting that traffic into subscribers. I currently use five different methods to accomplish this. First I implemented a signup box offering my visitors my EBook E-Business; “The Insider’s Edge” and located it prominently in the top right location on my blog.

Second I built a squeeze page with a sales letter (yes a sales letter to give away a free eBook) telling the people who visit it how it will benefit them, and why they need to download it. You can see the page here. http://www.plrinternetmarketing.com/e-business/

Next I implemented a light box hover that is available from within your Aweber account (if you decide to start building your list and need help implementing this, please let me know and I’d be glad to help you.)
My light box hover fades into the screen similar to a popup (though a little less annoying) and shows up one time for each visitor. This light box hover receives the most subscribers of all the methods I employ.

Next when a visitor arrives at my Facebook Fan page, the first screen they are presented with is an optin offering my free eBook in exchange for their email address.

And finally, can’t ignore the Twitter factor, so I’ve elected to make use of the DM feature that comes with a free Social oomph account, and whenever someone new follows me, they are automatically sent a message offering them my free eBook, and sending them to my squeeze page.

By using these 5 different methods of gathering subscribers, I’m able to grow my list by 10 to 20 people each and every day on autopilot. That’s 3650 to 7300 each year without including any extra promotion I might do.

Capturing the lead is only the start. After you’ve got that email address you need to build a relationship with that person, and build trust with them, people would much rather buy from someone they know, than a total stranger. The way we do this is by sending them content that will help them in some way, now since you already know they are trying to drive more traffic to their blog, you might try sending out and email with a list of 100 free ways to increase the traffic going to their blog. You don’t want to sell these people, you want to help them with the hope that in return when it does come time for them to make a purchase, and they will consider making it through you. If you go into this with the mentality that they are just there for you to sell to, they will quickly be unsubscribing from your list.

A great way to effortlessly start building that relationship is to employ the use of an auto responder, which of course is built into Aweber. You can pre-write a series of email messages and then have them sent out at a predetermined time to your subscribers. I have six in mine, and each one goes out after one weeks’ time allowing them time to complete the various steps within my eBook, and reminding them who I am. I also send out my weeks blog posts every week so that they are getting some valuable information to help them with their business, or website.

Now I’ve started off building my sales funnel by giving my readers a valuable resource for free, in this case a 79 page EBook that took 3 months to write, this also helps build in something called reciprocity with my subscribers. After that I continue to email them to keep them on track with the goals that are set out in the book, as well as with information that will help make things easier on them. Within these emails I’m also suggesting services that they may or may not choose to avail themselves to, but if they do, my affiliate links are embedded within, and I’ll earn a commission from the referral.

Now while the visitors that you can convert through your own website might be free, it’s also important to know the cost of acquiring new subscribers so that you can then invest in acquiring even more using methods like PPC.  By calculating the cost of subscribers and knowing what your subscribers are worth to you, you can then determine at what point you are still profitable.

You should probably wait a year before you start trying to figure out what your subscribers are worth, because until that point you may not have made a consistent amount on a month to month basis. After that though it’s a simple matter to figure out if you’ve got a list of 2,000 people and after a year of marketing to them you’ve made $20,000 dollars you know that each subscriber is worth about $.83 a month, or  per year, or almost $10.00 a year. After that you can then determine just how much you’re willing to spend to acquire new ones. If you are spending less than $.83 cents each you will start making a profit in the first month of having them, however most will stay with you for some time, so you can probably afford to pay a little bit more.

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Filed Under: Internet Marketing Tagged With: aweber, blog, capturing the lead, cost per lead, ebook, ecourse, email list, internet marketing, list building, marketing, sales funnel

Want a New Car?

January 16, 2011 By 1 Comment

car payment

How many of you could find a use for an extra four or five hundred dollars a month? If you knew that you were ignoring a revenue stream that could easily create an extra five hundred dollars each month, and continue to grow as you grew your business would you consider it? What if I told you it was primarily a passive income that would grow along side of your blog running mainly on auto pilot? Now I’m not telling you that there is no work involved, but I’m telling you that it isn’t as hard or complicated as some might think.

I’m talking about email marketing, growing your list while continuing to write for, and promote your existing blog or website. Investing the time to offer your visitors an incentive for signing up to receive your emails is something that will continue to pay for itself for many years to come.

By gathering just ten subscribers per day (which is an easily attainable number) you will quickly reach 1200 subscribers, usually within four or five months, the reason for this is because you will likely have some unsubscribe after they have downloaded the free gift you are offering in exchange for their address, don’t worry, this is the nature of the business unfortunately.

With 1200 subscribers in your Aweber account that you can now start building a relationship with, as well as start marketing to, you will be able to generate an income that runs alongside of whatever your blog or website currently earns with advertising, or affiliate income. The average subscriber is worth about ten to twelve dollars a year, even if you only achieve half that number in the beginning, you’ll still be able to generate an extra $500.00 each month with your list. Over time as you learn the intricacies of email marketing this number will grow, and you will of course be adding to your list each and every month as well.

So what can you offer to your visitors in order for them to leave their email address behind in order for you to be able to reach out and contact them later on? Well, you could invest the time and resources in creating an EBook that fits with the theme of your blog, or website and offer it out to them in exchange. Generally these will do better than simple reports that many people are offering. You could put together an e-course and have it go out via auto responder sequence to them after they sign up. Often other marketers will even let you use their EBooks as giveaways until you can come up with your own. You of course can’t make any changes to the EBook, as the reason they let you give it away to your readers is so that they can get their name out there, as well as they usually have a handful of affiliate links contained within the book. But this is still a good deal for you, as you get a quality written book, generally by an expert in your field who is already well known, and they might make a few dollars if one of those people who downloads it makes a purchase through one of the affiliate links.

For anyone in the internet marketing niche, feel free to download my EBook “E-Business; The Insider’s Edge” and use it for a giveaway on your site until you are able to write your own. The only thing I ask is that you keep it intact, as I did invest 3 months into putting this resource together.

To start growing your email list today, head over to Aweber and get started today, and before you know it you’ll be enjoying just one more source of revenue each and every month.

Click here to visit Aweber!

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Filed Under: Internet Marketing Tagged With: aweber, blog, Blogging, e-business, ebook, email marketing, free offer, income, list building, making money online, promote, The Insider's Edge

Building Your Opt-In List – Three Steps to Start Building

September 2, 2010 By Leave a Comment

Opt-In List Building

Building your opt-in list is a very important step in internet marketing. This can be done easily if you set your emails up for success. This will allow you to grow your lists quickly. You may have heard many success stories about people who have started opt-in lists and made good money with them. Perhaps this is the reason you decided to start an opt-in list. However, you may still not be making a profit. You may actually be losing money, and you may have a large list. Perhaps not many people are buying from you.

The most common mistake people make while building their opt-in list is coming into the market without learning what they need to know about it. If you have already started your opt-in list but it is not doing well, you can make it better. Perhaps in the past you’ve chosen a topic that you viewed as popular, but no one is buying from you. Sending an email to people does not ensure that they will buy from you right away. However, there are a few tips that will help you to make your opt-in list successful.

The first tip that will help you to build your opt-in list is making sure that your customers trust you. This should be your first priority. They should trust not only you, but also the product that you sell. You should gain their trust before you even try selling anything to them. You cannot become an expert overnight simply because you have launched a campaign. This also does not make you a trusted resource. Before starting your opt-in list, go to an article directory and submit articles about topics that are related to your business online, or other topics you have knowledge about.

The next step in building your opt-in list is to find a service or product to provide that people will actually need. It may not be your area of expertise, but whatever you choose to provide should be something that you have learned much about through extensive research. Knowing your product well is part of being professional. You may choose a product that you are interested in, but this should only be done if the product attracts a larger audience. You can also give those subscribed to your email promotional materials that they can give to others or use for themselves.

The final step in building your opt-in list is making friends. You should befriend other opt-in list users. This will benefit you if the person is successful, because you can learn much from their experience in building opt-in lists. They will provide firsthand experience of what not to do, as well as what you should do. As your list grows, you will be able to provide your customers with a higher quality of content. Remember to stay manageable and organized. If you need help, then seek it out or hire someone to help you. Always ensure that your customers are satisfied and happy.

Try out Aweber for 1$ for the first month and get started today!

Filed Under: Internet Marketing Tagged With: building your opt in list, email list, internet marketing, list, list building, money, opt-in, profit

Here Is An Internet Marketing Tip

May 31, 2010 By 3 Comments

Here is an internet marketing tip that will help you build your business. This is a basic tip that applies to all business, but many forget to apply it to their online business. The tip is to build relationships.

You need to build relationships with people who visit your website. You need to build relationships with people who are on your email list; you need to build relationships with those who visit your website and buy your products or services. The idea is to build relationships so that your customers will not give any thought to buying from someone else.

The idea of building relationships is foreign to the internet marketer because the World Wide Web can be very impersonal. But it does not have to be. There are many ways you can make your contact with your customers more personal.

For instance, do you have a photograph of yourself on your website? Do you have pictures of your family on your website? If not, these are some of the ways you can make your website more personal.

People will be able to see you as a person and not just a business entity. You can build relationship by asking your online customers for their opinion. Many online marketers have a one way conversation with their customers.

They spend all their time talking to their customers rather than talking with their customers. You can use surveys on your website or your blog and pose questions for your customers to respond. Let them know you are not only interested in only their money.

When your customers see that you want to know what they think, they will see you as a friend and not simply a vendor. The vendor status is the bottom of the list when it comes to relationship standing. Anyone can be a vendor. Anyone who sells a product is a vendor.

You want to reach the status of friend. In some cases you want to be seen as a business partner, depending on the type of product you are selling, but you want to get to at least the level of friend with your customers.

You can build relationship through email marketing. You can make people on your email list feel special by sending offers available only to them, such as coupon codes they can enter on your site for a discount on product orders. You can put videos of yourself on your website so people feel like they know you; when you create the video, imagine you are speaking to one person so that when people see the video, they will think you are speaking to them individually.

You can build a relationship with your online customers can with teleseminars. There are many services that offer free teleseminar services. Set up a teleseminar and invite your customers to call in and hear valuable information that you have to offer and then invite people to ask you questions after you are done with your presentation. This is one of many ways to build relationships.

Filed Under: Internet Marketing Tagged With: customers, email marketing, internet marketing, list building, relationships