May 23, 2012

Is Twiends Dead?

twiends

With a slow launch back in December of 2009, Twiends started to see an explosive growth in both traffic and users in March of 2010. The explosion of traffic had people of all social networks flocking to join in order to expand their social reach, as well as their social networks.

Marketers and individuals alike could choose to offer credits in the form of seeds (I’m assuming one of the larger social sites took offence at the word credits) in exchange for other users to do any one of the following:

  1. Follow them on Twitter
  2. “Like” their fan page on Facebook
  3. Watch their video on YouTube
  4. Visit their website for a predetermined time

Users were able to build up their credits by also participating in the above activities or buy purchasing them directly from the website for upwards of $599.95 for 50,000 seeds. With 50,000 seeds you could reasonably expect to grow your twitter followers (or fans, hits, views) by about five to ten thousand.

  • 50,000 seeds paying out 5 seeds and accounting for the 30% drop rate most users are experiencing would result in 7,000 followers on Twitter, “likes” on Facebook, hits on your site, or views on your video.

2011 wasn’t a great year for Twiends, it seems it signaled the beginning of the end, and while they are still struggling to find something for all those users to do, it simply doesn’t appear to be the reality.

2011 saw Google step in and shut them down as far as the website tab was concerned. Google penalized them for facilitating what in its eyes was nothing more than a service that could potentially get millions of AdSense accounts banned for using their traffic. (Goes against Google’s Terms of Service)

June 17th saw the removal of the Facebook features after Facebook banned them from continuing to use the API needed for them to continue. I think it was at this point that many users started to realize that the Twiends experience was coming to a close. There was a noticeable drop in traffic following this event.

Less than a month later, on July 11th users who logged in quickly noticed that there was another missing tab in the navigational panel. After 24 hours where users were unable to post in the support forum regarding the issue, Twiends issued this statement:

“Hi all, we unfortunately had to remove seeds from the YouTube feature. We’ll have an update on the issue next week. Thanks for your understanding. Dave”

While it’s unclear why they lost this latest tab and feature (Google does own YouTube) this will likely be the final straw for users, and unless they are able to quickly find another viral method  for growing something that doesn’t include Facebook, YouTube, or Google they will most likely fizzle out into a shadow of their former selves.

Surprisingly Twitter who is always quick to ban developers from using their API in a way that they deem against the “user experience” has left Twiends alone to their own devices. I suppose now that they are the only feature left, Twitter may start to pay a little more attention to them, and if they take their cue from Google and Facebook, we could see the end of them all together!

 

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The Wonderful World of Web 2.0

Web 2.0

Web 2.0 is a term that’s often misused.  Some people use the term to refer to a particular style of graphics design, but that’s not what web 2.0 is really about.  Web 2.0 is all about user-generated content.

This means the visitors to your site generate the majority of the content on the site, as opposed to the site owner or writers creating the content.  A perfect example of web 2.0 is Squidoo.  Squidoo is a social network, which is a type of web 2.0 site.

Although the site does post some of its own content, such as the lensmaster tip blog, the vast majority of the site was built by individuals creating their own pages within the site.  When a user signs up to the site, they’re allowed to position themselves as experts on anything from A-Z (they even have a separate section for R and X rated pages that are kept from the general G-rated public).

They create a unique page on the Squidoo domain, with all sorts of information about their niche topic.  They can create or join groups and post in the SquidU forum to communicate with others in the community.

One of the oldest types of web 2.0 sites is the forum.  Forums are almost as old as the Internet itself, and they were one of the first types of web 2.0 concepts.  Other very old web 2.0 predecessors were guestbooks, free-for-all link sites, and classified ad sites.

These days, web 2.0 sites are more complex.  Rather than simply posting messages on a forum, users can typically generate their own profiles, create their own custom pages, and have more involvement in creating the site and its content.

There are many different types of web 2.0 sites.  MySpace and Facebook are two well-known social networking sites.  Blogger is a very popular blog platform, which allows people to develop a type of online diary or journal.

Twitter is somewhat like a blog, only users post very small snippets of content in each post.  Social bookmarking sites like StumbleUpon and Digg allow users to post their favorite links, and allow other people to vote on those links.

Squidoo and HubPages are two sites that let people create pages of information about specific subjects, a bit like a one-page website about a particular topic, similar to Wikipedia.  The basic function of web 2.0 sites is to allow users to post their own content to the site.

Web 2.0 sites can be leveraged for marketing purposes if used correctly.  The key is to immerse yourself in the community and become known as a real person rather than a nameless marketer hoping to cash in on their pooled traffic generation.

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Success Series Goal – Fans

fans

Just like the followers on Twitter another aspect to my social media marketing campaign is to have a large fan base on Facebook. To date Twitter has been my stronger performer and is also my third largest source of traffic to my blog.

Having a large fan page can mean not only more traffic, but more revenue as well when a product is added into the mix. Just like an email list where you can send out a special promotion or offer for your latest product, so too can you post on your fan page wall, and send out an update to the thousands of people who have “liked” your page.

I originally set my sights on 20,000 fans or so because I saw that Darren over at Problogger had just over 20,000 and it seemed like a big number at the time. I’ve gone back and adjusted it to match my twitter goal of 58,000 just because I felt it was something I could achieve and like most I’m a big believer in more is better. (Even when it isn’t always the case)

Growing a fan page is similar to a twitter profile, you need to make it easy for people to not only find you, but also offer them a reason to “like” you. Here are a few of methods you can use to grow your own fan page.

-          First off, set a goal that you’d like to achieve as far as fans and growth are concerned. Goals can act as great motivators, and also help to keep our attentions focused on topics we’ve set as important to our businesses.

-          Customize your profile; use high quality graphics, and landing pages. Offer your fans something they can’t get on other pages so that they are more inclined to not only become fans, but also interact with you which will help to drive even more “likes” to your page from other potential fans.

-          Set a custom vanity URL as soon as you hit the 25 fan requirement, it makes you more easily findable, and lends itself to a more professional and branded image.Include a Facebook widget on your blog or website to make it easier for people to “like” your page. Include a request for them to join you there.

fan page

-          Link your blog and twitter account to your fan page so that it’s updated with all your tweets and blog posts which will result in more traffic being sent to other areas of your business that are also important in your growth.

-          Use Twiends to advertise your fan page on, it’s a great tool that can be used either free or paid depending on your circumstances and whether you have more time than money, or more money than time.

-          Facebook ads are a great way to get some tremendous growth to your page, and when done correctly can be managed for less than .50 cents a fan.

-          Google ads are also a great way for driving fan growth but while you can get traffic for around .12 – .20 cents if you know what you’re doing the percentage of people who click vs. the percentage of people who join is much lower than with Facebook ads.

-          Make it easy for people who are on your email list to connect with you on all your social networks.

-          Include your Facebook in your email signature file so that people receiving emails from you on a regular basis can easily find your fan page, and support you by “liking” it.

-          Ask your current Facebook friends. I’d suggest only using this once as it can get annoying to constantly be bombarded by page requests from people.

-          Use contests to build awareness around your fan page, and offer up prizes once in a while. It’s not only a great way to drive fan growth, but is also a great way to reward your existing fans also.

-          When commenting on other fan pages, do so as your page rather than as your personal account. If you’re not sure how, simply login to your fan page, and in the top right corner you’ll see the option to use Facebook as either yourself, or your page. Remember! Always post responsibly on other people’s walls, and don’t spam them with the sole intention of trying to attract their fans to your page.

Depending on how serious you are about growing a following on Facebook you can use as many methods as you’d like to promote your page. Obviously the more places you can be found online the better. If you haven’t already “liked” my fan page, please consider doing so now. Also if you’d like to promote your own fan page, website or offer then I have a special arrangement with my “Top commentators” allowing them to post freely on my wall. Simply be a regular commenter on my blog and as a way of saying thank you, you’re entitled to leave comments and links on my fan page witch currently has around 32,000 fans.

www.facebook.com/plrinternetmarketing

 

 

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Twiends for Twitter

Stronger together

I wrote a few weeks ago about using Twiends to grow your social network, and allow you choose between either growing your Fan page, YouTube channel, or Twitter followers. Quite of you took advantage of it right away and started to grow your networks, but I had a few people say they didn’t think that it would work.

They were of the opinion that since I already had 20,000 followers on Twitter that I was using that number to influence my review of Twiends. Fair enough, here are my growth stats for the last month.

On March 28th I had exactly 20,848 people following me on Twitter and if you check my stats I’ve had around 20,000 for some time now. Fast forward a month to today and you’ll see I now have 29,330 followers and a prediction for 38,695 in the course of another 30 days if I continue with this rate of growth.

Now personally I’d of been happy with 1000 or so new followers in a month’s time, but I’m not going to say no to this kind of growth. Having a large audience is usually a benefit in my industry.

(click to enlarge)

twitter statistics

 

It’s important to note that I’ve also never paid more than 2 credits for a follower, so my growth while consistent is still likely lower than what other could expect. I have two monitors so I usually have the second one open to their site, and I’ll watch the YouTube video’s and build up credits that way.

You can also choose the fast route of purchasing credits to use; it all depends on whether you have more time than money, or more money than time. Me, I have lots of time and it’s easy to build credits while I’m working on my primary monitor.

If having a large social network is something that is important to you or your business, I’d definitely recommend signing up for free account, and taking advantage of the millions of other users networking on there.

One word of caution though, if you follow back everyone who follows you I’d suspend that while you are using the service. Unfortunately with anything like this system there will always be spammers, and fake accounts and I’ve noticed more than my fair share. Since I’m paying for the follow I don’t really feel obligated to follow back anyway unless they are someone I’d normally follow and interact with.

For free Twiends credits you can sign up to their newsletter and receive 50 free credits.

See you there!

Join Twiends Now!

 

 

 

 

 

 

 

 

 

 

 

 

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Facebook 65 million dollar settlement update

Winklevoss Twins

It looks like the dubious notoriety of the twins made popular by the recent movie “The Social Network” will be coming to an end for once and for all. On Monday a panel of three Ninth Circuit court judges ruled that the twins Cameron and Tyler Winklevoss would have to accept the settlement offer (which they’d already agreed to) of 65 million dollars which resulted from their claims that they had the idea for a popular social network similar to Facebook first.

They are now arguing that the evaluation that was presented to them was significantly lower than the actual value of the Social Networking giant we all know as Facebook. Despite the fact that the decision was unanimous the brothers and their team of lawyers will seek a rehearing before a larger group of judges, or failing that the final option for them would the Supreme Court.

I think when two Harvard graduates, a team of high calibre lawyers and a wealthy father who owns a consulting firm which has duties that often include the valuation of high profile companies, and corporations accepts a legally proposed settlement to the tune of 65 million dollars… they shouldn’t get to come back and say “I changed my mind”!

Facebook is now worth over 50 billion dollars, and climbing steadily higher. It has an estimated half billion registered users worldwide and is the second most trafficked website on the web. (Google is first)

“At some point, litigation must come to an end,” Kozinski wrote. “That point has now been reached.”

There comes a time when you need to accept things as they are take your 65 million dollars in cash and stock options and come up with something of your own. The value wasn’t so much in the idea, as in the application of effort that went into the idea that made it valuable.

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Make it easy for People to Share your content

share

You go to a lot of effort to research and then type up a post articles for your blog so I’m sure you’d like to receive that maximum amount of visitors to that post as humanly possible right? Sharing that knowledge is what makes our blogging world go round, and round.

I’m still very surprised when I see blogs with no sharing, or social buttons anywhere near those posts they spent so much time on. It’s probably no wonder that their Alexa rank is way up in the millions either.

Take a look at some of the highest traffic sites and you’ll soon spot the Facebook “like” button, or the Twitter Retweet button. In some cases like Hubspot you’ll notice a Linkedin “Share” button as well those readers there are putting to good use, and which ultimately sends them even more traffic through each reader who stops by and finds value in their posts.

Heading over to the Huffington Post which as I’m sure most of you know was recently sold to AOL for 315 Million dollars, and you have very little trouble figuring out where the goals and priorities lie. There are no less than 14 opportunities to “like the articles on a page” as well as other social networking opportunities such as RSS and email subscriptions.

Social media is growing at an astounding rate, and should be every business and blog owners concern if they’re serious about being in business. There is very little return on your outbound marketing efforts, and the day of interrupting people at dinner or spamming their inbox in the hopes of either making a sale, or at the very least driving some traffic to your site is fading fast, if not already gone.

I’ll be the first person to say that social bookmarking sites like Digg, or Stumbleupon don’t really provide much in the way of quality traffic to most blogs and yet they do seem to find their way into our analytics reports driving hundreds, or thousands of visitors to our sites every month. If you’re looking at increasing the level of traffic to your blog and haven’t been taking advantage of these networks, perhaps now is the time to start.

You’ve already invested time into sharing something with your readers that ultimately is of use or benefit to them, so you’ve already instilled a certain sense of giving freely. Take advantage of the reciprocity that most people will likely feel, and go ahead and ask for that “share”!

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Using your Competition to further your own goals

competing on Facebook

Today I thought I’d share a little trick that I use to secretly use my competition to further my own goals (in a good way of course). It is by utilizing this method that I’m able to see continued growth here at PLR Internet Marketing, and that I’ll continue to see it for years to come.

First of all, I’m assuming that you already have your own list of goals and targets that you’d like to reach with your blog, or business and you’ve written them down, and have them clearly in mind. Also you’ve no doubt made sure that the daily tasks that fill your day are ones that will bring you ever closer to those very goals.

Here’s where the competition comes in and helps you. I’m sure you have a list of blogs and websites that you frequent regularly and some of these people have likely been online much longer than you have. In my case that was pretty much everyone as I only just passed my one year anniversary this month. Pick one of the bloggers you admire and who happens to be ahead of you in regards to one of the goals you’ve set for yourself. Try not to go for the king of the hill right off the bat, but work your way up gradually.

For example I’m currently using Darren Rowse over at www.problogger .net to motivate me to grow my Facebook fan page to not only catch up to his impressive 22,807 fans, but hopefully to even pass him and move on to the next big page which for me will be Wikipedia’s Internet Marketing Fan page which has 24,872 fans on it currently.

By continually finding people and pages who are succeeding at aspects of business that are also important to me, I’m able to keep that motivation and drive fresh and alive within me. It forces me to learn ever more about the methods used to increase or further those particular goals. Not only does that new found education serve me well allowing me to drive my own business further, but it then gives me new information and knowledge that I can then share with my own readers, and followers allowing me the opportunity to help them with their businesses.

Competition is healthy when utilized properly, and I’m the first person to admit that I would never have made many of the goals I’ve made without mine. It’s from the knowledge that I’ve gained from these other bloggers and internet marketers that has allowed me the opportunity to further my business the way that I have. You see my competition isn’t really my competition, but more like my allies!

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Fan Page Tweak

Fan Page

I know a lot of you are working hard at building your social network, and have by now implemented a Facebook Fan page in order to take advantage of the traffic and branding that can come from it.

Today I thought I’d share a quick tip to help you get the most out of your wall space limited though it might seem at times.

At the top of the page are five thumbnail images that reflect the last five images uploaded to your wall. By creating your own images in your favourite photo editing software you can use them to send additional messages.

If you take a look at my wall http://www.facebook.com/plrinternetmarketing You’ll see that I created 5 simple images to point people in the right direction.

-          The Blog (the description is the URL to this site)

-          The Forum (points to the membership area of PLR)

-          The Book (shows them where they can download my e-book)

-          The Traffic (points to my blog traffic tactics e-book)

-          The Rules (this points to the rules for posting on my wall)

Now I’m the first to admit I’m severely lacking in artistic ability, and I’m sure you will be able to make much nicer images, but if you just wanted to use text and colors like I did you can have them made and up in about 30 minutes.

Image sizes are 125×75 pixels (width/height) and the font size I used was 18

One thing I will point out before you go getting too creative and make a side running image that carries over from one image to the next is that the images rotate positions when the page is refreshed so you can’t be assured of the positioning, but despite that it still hold value in that the location is at the top of the page, and as such “prime” real estate!

If you enjoyed this tutorial, leave a comment and I’ll be sure to add some more like it! Good luck!

Warren

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Driving Traffic to your blog

Blog Traffic

Whether you write simply for pleasure of having your words read by appreciating people, or to attract people to a cause you promote, or because you earn part or all of your living from your website, one thing you need is always going to be traffic. Traffic is the life blood of any online business, and preferably the kind of traffic that converts.

There are dozens of ways you can go about attracting people to your website or blog, and it should be seen as more of an ongoing process than a “do it once and forget it” type of deal. By developing a continuing strategy geared toward building your traffic levels, then you’ll see consistent growth and once you reach a certain level it will even gain a sort of “critical mass” that helps perpetuate itself.

There are four main sources of traffic that you should be focusing 90% of your efforts on in order to maximize the return on your time investment. Those four are:

1.       Referring Traffic Sources such as you’d get through guest posting, article marketing, blog commenting on popular blogs, links from popular blogs etc.

2.       Search Engine Traffic consists of 60% of all my traffic and I manage to keep it there by applying a consistent SEO strategy which also ties in with my traffic driving strategies, obviously SEO traffic is highly targeted so it converts quite well for me.

3.       Social Network sites Like Twitter, and Facebook should also be part of your traffic generating efforts, and while there are a ton of them out there, I focus on these two, however if you’ve already established a presence in another network then I’d say develop it, and cultivate it.

4.       Feedburner is one you can’t afford to ignore, having a large RSS count isn’t just for looks, and it also serves up your content to a highly targeted, highly interested group of subscribers. Invest some time into increasing the number of subscribers your blog has, and over time as this number grows, so will your traffic.

5.       I know I said four, but this is a bonus method that very few people are utilizing. Affiliate traffic! Affiliates will always be able to send more traffic than you could ever hope to see left to your own methods. It’s a simple matter of math, if you have 1 person working on sending traffic to a site vs. 100 people working on the same task… well the 100 affiliates will most likely win out. By having a product that can be promoted by affiliates you can start recruiting them to your cause in exchange for a portion of the sales proceeds, typically the higher the percentage, the more affiliates you’ll be able to attract, but there are other things you can do to attract them as well. See harnessing the power of affiliates.

Developing traffic isn’t hard; it just takes a consistent application of effort toward a few key sources in order for it to be successful. If you’d like a more in depth look at how you can grow your traffic, and see the actual techniques I used to grow this blogs traffic by well over 1500% Here is a 27% discount page for my popular 78 page e-book “Blog Traffic Tactics” that walks you through traffic generating methods that will have your sites traffic rising steadily in no time!

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7 Habits of Highly Effective Bloggers

7 habits of highly effective bloggers

Becoming a blogging success isn’t something that happens overnight, and while it might seem to an outsider to come easily to them, nothing could be further from the truth. Blogging is usually brought on by an individual being passionate about a certain topic and needing an outlet to share that passion with those around him.

If you’ve ever met a passionate blogger at a party, or convention you know just what I’m talking about. He knows his subscriber numbers off by heart, and can tell you with amazing accuracy just how many people will subscribe to his newsletter today while he is away. He most likely knows how many followers he has on Twitter, and is quite proud of the fact that his Facebook Fan page has just hit the 10,000 mark. He just can’t shut up about this community that he has built with his own mind, so to speak.

It’s this passion and thirst for knowledge they have for their chosen profession that makes them successful, and the work that has gone into their blogs over the last few years would most likely amaze and astound you. They might make it look easy, but it wasn’t. There were many marathon sessions of typing, and coding, tweaking, and customizing to bring about what you see there today.

There are some habits that successful bloggers share, and perhaps if you too adopt some of those habits, you can experience both the personal satisfaction, and the financial reward that comes with owning and running a highly successful blog.

Habit #1

They realize the importance of choosing a topic with which to write about, and they stick to it, rarely wandering away from what it is they are passionate about. Due to the fact that they need to know absolutely everything there is to know about their chosen topic, they spend countless hours researching different topics, and embarking on long fact finding missions that ultimately benefit their readers even more than themselves, because in the end, that is who he’s  writing for.

Habit #2

They decided early on in their blogging career, just how often they would post, and they have stuck with that posting frequency, day in and day out, year after year. Some posted once a week, while others posted twice per day religiously, It didn’t matter to them that in the beginning there were only a handful of people reading the information they were sharing. They understood that one day, the readers would come.

Habit #3

They have mastered the art of setting goals and following through with them. Most have lists of improvements, potential blog topics, even partial articles that they have written but have yet to complete. Entire hard drives have been filled with training courses and eBooks that will help them to achieve the goals they have set for themselves. Each day, they take steps toward those goals, and every once in a while, they quietly pass one by, and simply mark it off, and replace it with something new. 10,000 fans get scratched out, and 20,000 will now go up in its place.

Habit #4

They have learnt the importance of networking, and actively participate in discussions, forums, and social media sites like Twitter, Facebook, and LinkedIn, sharing ideas and concepts with likeminded individuals. Building a social network is part of their business model, and they work hard on it, growing it over time into something impressive and far reaching. It isn’t unusual to see these people with twenty, fifty, or even one hundred thousand contacts in their social media circle.

Habit #5

They are nothing if not disciplined; they wake early and often retire late, despite the fact that many of them no longer punch a clock. A strong work ethic is evident in their writings, and even the design of their websites. Most bloggers are continually striving to improve what many would think of as already perfect. It is this discipline that keeps them moving forward, and ever upward.

Habit #6

They are builders. Over the years they have devoted numerous hours toward the building of assets in the form of blog posts on their website, video’s and training programs, EBooks, back links, and guest posts. The list could go on and on. Building these assets on a consistent basis is what has brought them to whatever level of success they are at. Many continue to build, long after they have reached the top.


Habit #7

They are teachers, always sharing the wealth of knowledge that they have gleaned over the years, though both research and application of the many different methods they have employed over the course of time. Many of the top bloggers are continuing to be sought after to speak at events and conferences as experts in areas that run parallel to blogging. List building, Search Engine Optimization, internet marketing, affiliate marketing, relationship building are just some of the aspects they have grown and developed into fine honed skills that are now an integral part of their businesses.

When you get into blogging it becomes a lifestyle choice, like working out, or eating healthy. It isn’t something that you go into thinking “I’m going to try this for a month or two, and see if I like it”, instead it is something you go into because of a need to express, and a need to explore the ideas that are within you, as well as those that you have yet to learn.

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