I was watching TV the other night and saw a comercial I saw a few times before, but got to thinking about the marketing strategies eTrader has been using to Market their business.
To me it is ingenious to say the least!
Here's a couple of commercials I am talking about"
Here are somethings I pulled from these commercials for marketing:
1) They used something that appeals to everyone. (Who isn't a sucker for babies and visuals)
2) They used humor
3) Everything that was done, was done in good taste.
4) Whoever edited the video and voice was as Pro as one can get. Why did I add this comment? Because if we do video commercials for our business, it pays to be as professional as it gets, in every aspect of the video. This is part of a good marketing strategy because if we aren't professional, I doubt it very much if anyone will take our business serious either.
I bet the mobile Market had a blast with this series of videos.
Anyway, let us know what marketing ideas or gems you got out of these etrader commercials.
Btw, we can now use videos in the forum by simply adding the video link. Cool huh?
What do you think about eTrader's Marketing Startegy?
