[Jeffery]

As you said, no digital products. Personally, I prefer USB Sticks instead of CDs because it is cheaper and much easier to work with the sticks. Could give customers an option or even both. Creating an autorun CD/DVD/Stick is very, very easy. Cost to produce is minimal. Produce on your own home computer or outsource to an online delivery service.

Delivery via U.S. Mail. There is the refund problem when delivery is via Mail. PayPal requires a signature of the receipient for proof of delivery. FedEx works, but adds to your overhead. In any event the delivery is part of the overhead, so you have to find a balance. The bottom line is refunds are usually minimal.

Here is the sweet part.. On the medium (CD/DVD/Stick) include a offer to receive an upsale. The upsale may be additional ebooks, software, etc.. The buyer logs into a (your) membership site confirming receipt of the original medium. Buyer login information is the original eBay Users ID and Invoice Number which is unique to the eBay Buyer. Now you have confirmation of receipt in the even you need it for PayPal Refunds! Once the buyer is a member you have the potential to create a repeat customer and continue your marketing.

Jeffery 100% :-)